Wednesday, February 3, 2010

She wears your tee

Sometimes all you need is a little creativity. And a pretty face. And nice body. Well, a certain ex-Minneapolite has it all and is using it to the fullest. Model Tanaya Henry who recently moved to New York is already stirring things up with various projects as well as (rumored) personal relationships. (It must be noted that Tanaya is BFF's with Coco and Breezy, the already famous designer/model twins from Minneapolis who are also having a great time in the Big Apple.)

A quick research reveals that Tanaya scored several music videos (with Kid Cudi, Chris Brown, to name a few) and a date with hip-hop ingenue Drake, although gossip blogs report that he's dating another girl at the same time. Drama! Tanaya, however, has no time for petty gossip - she is too busy working on not one, but two projects. Her line of accessories, Lace, is already popular among celebrities - Rihanna and Alicia Keys were both seen wearing pieces from the collection.

But what got Tanaya national, as well as local attention is her other business: She Wears Your Tee. The concept is simple: buy a date on her calendar and she will wear your company t-shirt for the day, as the photo below illustrates.

Tanaya has already scored some big names, like Element Six Media and Hootsuite, and if you browse through her recent "clients", you will also see familiar local names such as Atmosphere and GoGirl. This relatively simple and affordable business concept sounds genius - except for the fact that Tanaya didn't come up with it herself. Two buddies, Evan White and Jason Sadler started I Wear Your Shirt in 2008 and the two sites have many obvious similarities. We inquired with @Kareemy, the man behind the MSPTweetup who is helping Tanaya with marketing efforts and he informed us that those two sites are not related. He added that "the concept is loosely based on (I Wear Your Shirt) but she is a professional model, they are just dudes." Agreed. We are sure we speak for all of us when we say that anybody would rather see their logo on a beautiful girl then some dork. (Sorry dudes!)

Submitted by @marrina.


  1. I wish she'd wear one of my tees...wait, I haven't gotten my line done yet...I am thinking Empress Gear will be all the rage next summer...and I am NOT dating Chris Brown...maybe I'll stick with the dudes - guys are so much easier to handle. ;)

  2. Love it! She is beautiful - I went to high school with her and i'm so excited for her.